How Digital Marketing can be a new career opportunity for Engineering Students?

How Digital Marketing can be a new career opportunity for Engineering Students?

world is inspired by the internet. It contains the key for unlimited difficulties, in fact perhaps every problem. And digital marketing is one of the growing users of the internet. It’s the hottest trend of the day. And to be a part of this change would be a smart choice. If you are an engineer, this area is even more so made for you.

Have you completed an engineering course? Are you interested in the field of Digital Marketing? In this blog, I’ve discussed topics like importance, relevance & usefulness of Digital Marketing to engineering graduates, list of courses available in front of graduates and some useful facts.

You can't decouple the Engineers and the latest trend in technology. You ask any engineering student what do they like and you will find a few things in common.

1. Engineers are creators
2. They like researching and innovating
3. They like experimenting

And Engineers spend most of the time on the internet. However, we can’t negate the fact that today’s world is driven by the internet. We are becoming addicted to the internet for every small or big thing.

1. Add-on skill:-If you are thinking that digital marketing is all about selling and pushing products or services to the customer, then you are wrong.

   Digital marketing is more than that, though it ultimately aims at sale and conversion it involves a lot of research, analysis, and creativity.

   According to one survey conducted, only 7% of the engineering graduates are employable.

   Digital marketing course is not much time consuming, you can learn digital marketing while you are continuing your engineering as it involves making your own website and then applying all the techniques to drive traffic to your website.

   Therefore by the time you finish your engineering, you will have an additional project in your hand and you can easily get hired at a digital marketing company at a good package!

2. An engineer is the main problem solver. Jobs in digital marketing need such analytical skills. Whenever a company launching a new product into the e-market, a thorough analysis regarding the product, its customer base and what they could be looking for is important. An engineer most certainly would be!
3. The work atmosphere in most popular digital marketing firms like Amazon today in India is similar to start-up culture. Hence, one would get to learn a lot and also have a semi-formal work life. Companies are very lively and have a very friendly culture.
4. Today career in digital marketing is as respectable as any other careers are.
5. First thing there is a large gap today in the market for the skillful digital marketing expert. The second thing it is going to grow more and more, therefore there are and will be enough opportunities for you.
6. An engineer always looks for difficulties and there is never enough of them in the digital marketing domain. From choosing what kinds of goods you want to sell to what kind of costumes you want to target, every step involves steady analytical thinking. Every step is a cognitive challenge.
7. By digital marketing, you can establish and grow your own business. Marketing is the heart of any business, and now you can’t handle to neglect digital marketing. So for engineers who are planning business in future digital marketing training is a must to go with.
8. This is a very important driving point for anyone. With starting packages as high as 25 LPA!, what more can an engineer ask for. Digital marketing is the modern mint creator and the best part of it is that anyone who comes in touch with it is handed parts of currency. With so many engineers produced every year. That should be a big cause of why there should be more engineers in digital marketing.

Digital marketing will help you to get in touch or reach you're aiming customers in the lowest expense possible and will deliver the fast result that is measurable too.

An engineer always spots innovating, exploring the unseen, challenging the old norms, building and rebuilding successful products. Each and everything, by spirit, can be experienced in digital marketing. If you are an engineer, do provide that area a great idea!

Digital marketing opens up many possibilities for you and we can guarantee that you will never regret learning digital marketing.